Brand Overview
The Main Attraction
Primary Logo
& Alternates
In order of frequency of use, Navy/Blue & White/Blue should be used most frequently, followed by solid white.
Color
Nimbis Blue
#005cff
RGB: 0/92/225
CMYK: 82/65/0/0
Pantone: n/a
Primary Navy Blue
#14264e
RGB: 20/38/78
CMYK: 100/90/40/39
Pantone: 2767 C
Secondary Navy Blue
#141b2f
RGB: 20/27/47
CMYK: 90/81//82/65
Pantone: 4146 C
Words on the Page
Typography
Clear Space
& Centering
Clear space surrounding the logos should be at least equal to half the height of the “N” in the logos. In order to maximize clarity and legibility, no typography or graphic elements should appear within the designated space surrounding the logo. To visually center the logos, use the light blue rectangles as reference.
A Few Bad Eggs
Don’t Do This: